Take an inside look at my complete design process

Take an inside look at my complete design process

Can you identify with any of these scenarios? Projects get delayed months because clients are slow to provide content. Clients don’t thoroughly read your communication or are confused about what’s coming next. The only progress you make is by reacting to drama rather than following a plan. Save yourself a lot of time and your…

How to structure an effective initial consult call

How to structure an effective initial consult call

Initial consult calls are an opportunity to talk candidly with a potential client. These are not be confused with already-committed-to-the-project strategy calls. In my scheduler I actually call them a “Let’s Talk” call. This tends to remove the pressure to perform or land the job (you still want to put your best foot forward). My…

How to get clients when you are just starting out

How to get clients when you are just starting out

Starting a new business is a huge accomplishment. The beginning can also a hard place to be when the clients don’t come as easy as you’d hoped. I’ve been in this “new” place quite a few times. Over the years, I’ve owned a few different businesses and rebranded my own design studio biz twice since…

Is your design business properly positioned?

Is your design business properly positioned?

Positioning is super important for web designers. What do you think when you think about positioning? Some kind of black magic you don’t really understand? Or something you know is important but you don’t have time to figure out? As a content strategist and copy coach, I work with a number of website designers and…

Avoid unproductive revision cycles & get to the perfect design faster

Avoid unproductive revision cycles & get to the perfect design faster

If you’ve been designing for any length of time, I’m guessing you have experienced the downward revision spiral. In other words, revision cycles that make your creativity monkey want to run and hide. Note to clients**** Nothing kills a designer’s mojo faster than nitpicking a design concept or getting too specific in your design feedback….

How I 10x my rates in less than 6 months

How I 10x my rates in less than 6 months

Catchy headline, isn’t it? It’s all true! Not only did I 10x my income, I was doing less work for more money. I had to embrace the idea that the value I provide isn’t something that’s tied to the hours I spend. When your potential clients can envision the outcome of working with you and…