Topic: Getting Clients

How to niche down your web design services

Finding your web design niche is simply putting the story of your business in front of people who understand your value and need what you provide.

How to know when raising your freelance design rates is actually the WRONG move

An experienced designer shared an interesting story about pricing her work. Her situation challenged the advice I typically share about when to increase your freelance design rates. Struggling with a pricing decision? You’ll want to think about these factors.

How to tell the story of your work with case studies

Use this simple system for creating effective portfolio case studies so YOU don’t leave money on the table.

Streamline your client onboarding process and say yes to portfolio-worthy projects that grow your business

Streamline your client onboarding process and stop wasting time with consult calls and design proposals that don’t turn into ideal projects.

How to find the right clients – keys to upleveling your design business

Upleveling your design business is about more than raising your prices. To be successful, you need to take action to improve your marketing game. Not sure where to start? Read on.

How to get design clients to connect with your work (& hire you)

Your website should bridge marketing and sales by fostering connection. When clients feel connection, sales come easy.

How to structure an effective initial consult call

My primary objective on this first call is to determine if I’m the right fit for this project.

Brand your design business to truly connect with clients

Does your brand (and website) answer this one simple question?

3 simple strategies for managing your portfolio

Why time spent showcasing your work is an investment in better quality projects later.