Leave behind the fluff.

Eliminate multiple concepts, reduce revision cycles and create happy clients with good design, every time.

Wondering how to…

DtD Checkbox

Tackle complex projects with confidence, knowing you can deliver?

DtD Checkbox

Master your design schedule by keeping clients engaged and on track?

DtD Checkbox

Guide clients smoothly and avoid endless changes, revisions, and frustration?

DtD Checkbox

Translate client ideas into strategic designs they love?

The problems you face aren't personal. From experience, I know it can feel that way. The solution is actually simple. After nearly 30 years of doing this, I've honed a process you can follow. I invite you to join me.

Christine Thatcher combines nearly 30 years of corporate, agency and mid-sized business design experience to guide her clients through the web design process. Currently a creative director, she manages the visuals and marketing strategy implementation of various 8-figure corporate and product brands. Christine is also the founder of Christine Marie Studio, a boutique design agency dedicated to helping visionary entrepreneurs infuse their personalities into profitable virtual platforms.

Designing to Delight is a behind-the-scenes look how I work... created to show you how to leave behind the fluff. You’ll see exactly how I gather my clients’ ideas, use them to fuel my research and creativity, and translate it all into a design my client loves.

For nearly 10 years, this design process has allowed me to more than 10x my income per project (for the same work) while stepping off of the hamster wheel of endless revisions and frustration.

Feel like you’re struggling to complete projects? Getting caught in endless revision cycles or pushed around by clients? Tired of not making enough money for your efforts? You need a way to deliver amazing results every time. You need Designing to Delight.

DtD guides you through my strategic process – from discovery to home page concept – showing you how to work with clients collaboratively and arrive at a design they love, every time. You’ll feel inspired, and in control.

More importantly, you’ll be able to charge significantly more for the work you love.

Understanding how to put design elements together is only the beginning. I’m teaching you how to step outside of the bubble of your own ideas and create beautiful and effective designs for real clients. You won’t learn THIS in any other design course!

I’ve created tools and resources to help you apply what you learn to your very next project. You can take immediate action, and even kickstart the stalled projects on your plate right now. That’s what I want for you… smooth, successful projects and delighted clients so you can finally make a living doing work you love!

Christine Thatcher Designing To Delight Creator

Step confidently into a whole new mindset

I'll help you create a collaborative process that allows you to partner with your clients.

Ingrid U

Ingrid U. significantly raised her prices

DtD opened my eyes into all the time and effort I put into each of my projects, I realized the value of what I offered. I went from charging $250 when I started, to $1,499 for my base brand development package in 5 months and now my go-to package is $2799 for creating just the website. Which is fancy numbers for: I am making a living, I am actually paying the bills while still having time to enjoy my life, and yes, design is my full-time job.

Marci Kobayashi

Marci K. has more confidence in her design ability

The course took away the elusiveness I imagined around design. I didn’t think I was creative enough or had enough artistic talent to come up with designs. The course taught me how to break down creating a design into digestible steps. My confidence has gone up which in turn gave me the confidence to increase my prices and charge for design. I wish I had invested in this course earlier. I thought I needed help improving my design skills but what I learned that I needed more was a process for designing.

Lina A

Lina A. is letting go of the “self-taught” limitation

After the course, I gained so much more confidence, and the amount of time I'm saving is mindblowing. The other thing that changed – I became a much better designer. I am self-taught, with a business that was 4 months old when I bought the course. The course taught me design principles that would have taken me SO much longer to figure out by myself! I now feel very confident about my process. I am confident in charging more and explaining why. Heck, I can own being a web designer, and a good one at that!

What's included...

Inside Designing to Delight

Learn the design process I’ve honed after nearly 30 years of working in the industry. Avoid my mistakes and missteps. Skip over all the research, trial, and testing you’d have to do to figure it out on your own. I’ve created tools and resources to make this course immediately actionable. I want you to delight your very next client!

DtD-Fall2018-Course

Immediate Access

Immediate access to the entire Designing to Delight course – so you can dive in quickly, apply what you learn, and start getting results with your very next design project.

DtD-Fall2018-StrategicDesignGuide

Scripts & Tasks

My project scripts and tasks will give you a starting point for setting up your own web design process in any project management tool.

DtD-Fall2018-Scripts

Custom Workflow

Design project conversations & tasks – I’m sharing my tested and perfected conversations for the whole process, so you’ll know exactly what to say to prevent clients from going off track. I’m including my recommended tasks so you can implement confidently.

DtD-Fall2018-Illustrator

Illustrator Templates

Adobe Illustrator Templates – to help you create wireframes and style tiles, and guide your clients effectively with the visuals you need to increase their understanding and approval.

DtD-Fall2018-LogoDesign-BG

Logo Design 101

Logo Design 101 (course) – to help you streamline your logo creation process, share options effectively, and get to the right design quickly and efficiently.

DTD-Fall2018-ContentBottlenecks

Content Bottlenecks

Say Goodbye to Content Bottlenecks (course) – avoid content delays by following the process shared in this course. Includes a content workbook you can use with clients to help them gather ideas, write content, and share it with you on time.

DtD-Fall2018-Course

Immediate Access

Immediate access to the entire Designing to Delight course – so you can dive in quickly, apply what you learn, and start getting results with your very next design project.

DtD-Fall2018-StrategicDesignGuide

Scripts & Tasks

My project scripts and tasks will give you a starting point for setting up your own web design process in any project management tool.

DtD-Fall2018-Scripts

Custom Workflow

Design project conversations & tasks – I’m sharing my tested and perfected conversations for the whole process, so you’ll know exactly what to say to prevent clients from going off track. I’m including my recommended tasks so you can implement confidently.

DtD-Fall2018-Illustrator

Illustrator Templates

Adobe Illustrator Templates – to help you create wireframes and style tiles, and guide your clients effectively with the visuals you need to increase their understanding and approval.

DtD-Fall2018-LogoDesign-BG

Logo Design 101

Logo Design 101 (course) – to help you streamline your logo creation process, share options effectively, and get to the right design quickly and efficiently.

DTD-Fall2018-ContentBottlenecks

Content Bottlenecks

Say Goodbye to Content Bottlenecks (course) – avoid content delays by following the process shared in this course. Includes a content workbook you can use with clients to help them gather ideas, write content, and share it with you on time.

What's the investment?

FULL PAYMENT

$499

Due to the immediate access provided to the complete training and all materials, no refunds are given for any reason. By purchasing, you automatically agree to the Terms of Participation. Payments are processed securely through Stripe.

Christine Thatcher Designer

Who is Christine Thatcher?

I'm a creative director, web designer, brand designer - let's just say - I've been doing this a long time! As a designer, I love well-crafted fonts, white space and simplicity. For nearly 30 years, I’ve worked with all kinds of clients, on all kinds of projects.

In 2012, I founded Christine Marie Studio and began working with women entrepreneurs similar to myself. I’ve worked with some amazing individuals! I’m known for my ability to translate what my clients say into a design that captures their unique brand personality – taking their words and creating a design they love!

I'm currently a creative director, overseeing the design direction and marketing strategy implementation for 2 corporate brands and 8 product brands, using a team of employees and contractors.

As my process evolved, I quickly learned that encouraging clients to actively participate resulted in better designs. My clients were delighted, and I was rewarded with their complete trust in the process. This way of working is what I’m sharing with you in Designing to Delight.

I’m passionate about designers loving what they do.

It’s why I started teaching what I know. Being a designer isn’t always easy, but interacting with clients and designing things for them should feel collaborative and satisfying – without the drama of them taking over, dragging you through endless revision cycles, or modifying your designs until you cringe.

You can be 100% confident in your ability to nail any design project you take on – with less headache and more joy – giving you the ability to charge more for each new project.

Here’s why I know you can…

Marketing strategies come and go. Design tools change. But the process of design itself doesn’t really change. Mastering the strategic design process – learning how to guide clients and translate their vision into a design they love – is the key to confidence… and the key to charging a lot more for your work.

I can’t wait to teach you!

Charge more for doing the work you love

by simplifying your design process (I've got your back on how to do that).

Angie Webb

Angie W. has eliminated revision cycles

I have to brag and share a success story. I finally had an opportunity to use all the great stuff I learned in the course on a website design project and had ZERO revisions on the mockup! The process went very smoothly and everyone was happy with the final product! Putting these simple-to-implement, yet difficult-to-dream-up, systems and strategies in place has greatly streamlined my workflow with clients and made for a smoother process with happier clients overall. I can't recommend this course enough!

Laine Nickl

Laine N. got off the hamster wheel

Before Designing to Delight, I was struggling with a consistent web design process, which made projects take way longer than necessary, and made me feel like I was constantly re-inventing the wheel. The course has definitely increased my confidence, as I'm able to clearly articulate my process, as well as help guide clients through the process. I've also gained so much more time since I'm no longer wasting time creating systems as I go, or re-typing the same emails to clients (scripts are such a game-changer!).

Camille Lawson

Camille L. showcased strategic thinking

My client was so pleased with the “really clever” ideas (his words). The DtD process works SO well and is so adaptable. In this situation, it allowed me to showcase strategic thinking, new ideas they hadn’t thought, my expertise in this area, and created future work for myself with this project. This is a no fluff course. She gets straight to the content and the resources alone are so much value – especially having all of the scripts and checklists available to you. Christine is a great teacher, practical, thorough, present, and extremely supportive. She changed my life and business.

Ready to delight your clients?

Enroll now!

FULL PAYMENT

$499

Due to the immediate access provided to the complete training and all materials, no refunds are given for any reason. By purchasing, you automatically agree to the Terms of Participation. Payments are processed securely through Stripe.

Hesitating?

Let me answer some of your questions.

Designing to Delight - includes instruction in the web design process and extracting effective feedback from clients to produce better design concepts. For those who want to get better at web design with fewer revision cycles.

Drama-Free Design Workflow - includes instruction in strategic thinking, communication and process steps. For those that need help with outlining the process in a project management tool.

No prerequisites! My go-to design tools are Adobe Illustrator and Photoshop, but you can apply what you learn inside your tool of choice.

The course lessons cover the discovery and design phases of a project in depth. You should be able to take a design project to the point of hand off to a developer.

Yes. This course covers design principles which are the foundation of the DtD collaborative process.

Enter your unique username and password to log into the website and access the lessons. Each lesson includes a streamable video, plus related downloadable worksheets and tools.

The course is self-paced, allowing you to work at your own rate. You’ll have access to all the lessons at once – and the lessons will be available to you indefinitely, along with any course updates.

Due to the immediate access provided to the complete training and all materials, no refunds are given for any reason. DtD is not a membership, but a course. View the terms of participation here.

Payments are processed securely through Stripe. To pay via PayPal, use a debit card attached to your PayPal account. Direct PayPal payments are not available.

You don’t. This course covers the discovery and design phases of a custom web design project. You’ll learn how to translate client goals into a well-thought-out design concept. Development or site-building is not included. You should be able to move from the course to build your design concept on the platform of your choice or work with a developer.

You will have access to all the course materials for the lifetime of the course.

Yes! DtD is open for enrollment at any time.

You can simply email me anytime at hello@designingtodelight.com. I’d be happy to answer your questions about the course.