The Designing to Delight Course is open for enrollment through Friday, 9/21! Learn More »
I'm a brand & web designer. I'm currently working as part of a team that shapes the brand story & foundation before I craft the brand identity and web experience. I'm also shaping the brand foundation for my own brand, as I realized my old brand wasn't reflective of me and what I was doing (and what I hope to do).
And I'm sure it didn't come off as professional as it should have from a client perspective. I also used to design in the browser, but I quickly realized that inhibited my creativity (since I'm a designer with development being a secondary skill) – but I wasn't sure how else to shape my process.
I dabbled in using style tiles (with mixed success) previously but it wasn't until I adopted the Designing to Delight process of wireframes > style tile > mockups, along with clear instructions for clients (SO crucial!), that my process really started to take shape.
Now I can focus on the design rather than getting caught up in the process.
Ultimately I knew that I needed to bring order to my process if I ever wanted to have a successful web design business, and after following Christine/Designing to Delight and learning quite a bit from just her email list and free offerings, I realized I could learn a lot from her. I actually signed up for the Content Bottlenecks course first (which is totally worth its weight in gold) so following up with Designing to Delight was a no-brainer.
This allowed me to easily guide the client through the process, making for a better client experience, as well as a less hectic experience on my part, which allows me to focus on the design. Before the course, it was all a little chaotic.
The course has definitely increased my confidence, as I'm able to clearly articulate my process, as well as help guide clients through the process. I've also gained so much more time since I'm no longer wasting time creating systems as I go, or re-typing the same emails to clients (scripts are such a game-changer!).
This course is absolutely worth the investment for any web designer who hasn't quite figured out a process that works both for them and for their clients.